Styling & Art Direction

The bar mindset on the shoot.

Cocktail styling, set direction, and creative direction for editorial, brand, hotel, and campaign work. So the drinks look right, the details make sense, and the story holds up.

What I do

Most cocktail photography fails for the same reason. The set is considered. The light is considered. But the drink itself is treated like a prop. That is where the image breaks.

I bring three decades of bar work into the shoot. The right glassware. Ice that survives the take. Garnish that does not collapse under heat. Liquid that keeps its color long enough to shoot properly. Details that look beautiful because they are technically right.

  • Cocktail styling for editorial and brand campaigns
  • Art direction for spirits, bars, hotels, and hospitality shoots
  • Set direction and prop sourcing for drinks photography
  • Recipe development for camera-ready cocktails
  • Glassware and vessel sourcing
  • Custom vessel and serve direction where required
  • Liquid prep and stability for long shoots
  • Garnish design and ice work for high-end production
  • Brand-side creative direction across decks, video, and stills
Inquiries

Tell me the brief, the date, and the team.

Brand campaign, editorial spread, hotel marketing shoot, social content series, or video. Send what you have and I will tell you what the shoot needs, what I would change, and what it costs.

For projects with a wider creative direction scope, I work with a small network of photographers, retouchers, set designers, and production partners I trust. The team can be built around the brief.

Let's shoot something.

Send the brief. I reply within two business days.

Inquire